Week 1

I am so excited for the opportunity to work with UT San Diego. As a San Diego native, I grew up reading the Union Tribune, so it will be interesting to experience the behind the scenes workings of such a large publication. I think UT San Diego's biggest problem is getting people in our age range to become interested in subscribing to a newspaper, whether online or in print. Their idea of incorporating DiscoverSD into their company was definitely a move in the right direction, but in order to truly attract their target audience, they must make the website appeal to us. Simplifying the DiscoverSD homepage, and condensing their multiple Facebook pages would a great start. I can't wait to start working with UT San Diego and see where this semester takes us!