Tuesday, February 28, 2012

week 4 - marketing

This week is being very interesting again. On Monday, all of the members of my group each presented our projects to the marketing department. Each one of us had one UTSanDiego “product” assigned for which we had to create a marketing plan, also giving our ideas for improvement. I was assigned the “Style and Fashion” section, which is actually quite new. I view that as something positive because I felt that my ideas had more possibilities of being applied. They have just recently launched the section and thus, are looking for ways to make it more catching and attractive to the audience. I felt responsible of not disappointing them and tried hard to do a good job.
The fact of presenting a project to a real company is very enriching. Even though public speaking is not one of my major strengths, I actually felt very comfortable during my presentation and I am glad about the results. Also, being able to listen and see all of my colleague’s presentations gave me more opportunities to learn. I could see how they each worked, how they viewed the situation, their creativeness etc. This will be useful for our final project, since each one of us will know what each member of the group is best on. If we take advantage of that knowledge, we will probably work better and more efficiently.
Tomorrow we are all meeting to discuss the coming event. I think that meeting as soon as possible is a good idea because we definitely have to get the organization for the event started. Next week (after spring break) our group will move on to the sales department. I’m looking forward to it too!

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